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NewsMontenegro Airports enhance pricing strategy to boost airline interest and traffic

Montenegro Airports enhance pricing strategy to boost airline interest and traffic

Airports of Montenegro are implementing a pricing policy to attract new airlines and increase traffic, especially amid changes in incentive schemes at neighboring airports. New measures are being developed to enhance competitiveness and improve air accessibility, set to be announced by year-end.

Key points:

  • Incentive scheme: A new incentive scheme aims to boost traffic from main markets. It will be publicly announced and apply to all interested airlines.
  • Challenges: Changes in incentive policies at airports in Tirana, Dubrovnik and Sarajevo have reduced interest from low-cost carriers in Montenegro.
  • Long-term strategy: Ranko Jovović from the Chamber of Commerce emphasizes the need for long-term planning and strategic cooperation between government and the private sector, including reforms to the Law on Tourism.
  • Focus on year-round tourism: There is a strong emphasis on extending the tourist season and diversifying offerings to attract visitors throughout the year.
  • Strategic routes development: The current list of strategic routes is being reviewed, with plans to add new routes based on market needs.
  • Government role: The government is urged to address infrastructure challenges at Podgorica and Tivat airports and decide on concessions to improve capacity.
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